DIRECT MAIL MARKETING

Traditional mail still produces results and Action is continually looking for new ways to help our customers be successful by seeking out alternative solutions and new technologies in the direct mail and fulfillment arenas.

Action has increased capabilities on the tried-and-true production processes to offer our customers the ability to provide greater customization in their messages without increasing production costs. Our investments in emerging technologies and integrated marketing programs have further solidified relationships with our customers and allowed them to see continued successes in this ever-changing environment.

List Procurement - Perhaps you know what your ideal customer looks like and want to generate a list of prospects with those same characteristics; maybe you're not sure who exactly would be your best target for a new product launch and need help pinpointing; or say you have a list of customers that you'd like to tailor your messages so they are more meaningful so need to append some demographic information to their records. Whatever your list needs, Action can work with you to get the information that will help you succeed.

Database Management - Look to Action to provide you with custom data reporting, data analysis or the best postage discounts.

Creative Services - With over 40 years in the industry, Action knows what works to get your message read. Our creative team can work with you to develop campaigns, one-off card mailings or integrated marketing programs.

Ink Jet Printing - Action can add variable content to pre-printed brochures, cards, letters and envelopes with duplex ink jet print capabilities and up to 8" of print in one pass! Print personalized spot color taglines or logos, barcodes for coupons or any number of specialty information to talk directly to your customers.

Variable Digital Printing - Make your message personal with variable digital printing - combining the speed and customization of black & white laser with the color and quality of offset printing.

Inserting - From invitation envelopes to 10x13 envelopes, Action can manage all your inserting needs. With a variety of inserters and up to 12 stations, we have the ability and know-how to automate most mail packages.

TRANSACTIONAL

Action has developed a fully automated system to process, print, insert and mail your invoices, statements or other time-sensitive, important documents - and regardless of volume we are able to provide discounted postage rates.

Action can also integrate electronic statement delivery and on-line payment processing into your current mail program. Your customers can choose their preferred delivery and payment method and Action can process both delivery streams simultaneously.

100% Mail Verification - cameras verify each record in a mail file is processed and stop production if a record is unaccounted for.

Read-and-Print - barcode-read technology that reads a record and prints the matching information on the envelope - eliminating mismatches.

Selective Inserting - camera-driven inserting allows you to only send information to selected records without separating your job into versions - maintaining the best postage discounts.

Variable Page Accumulating - camera-verified accumulating ensures each page intended for a recipient is inserted into the correct envelope.

Back-End Reporting - timestamps and inserting information is tracked and saved for post-production reporting.

INTERACTIVE

Over the past four decades, our customers have come to depend on us to help them deliver their messages timely, securely and using the most effective delivery method for each audience. Increasingly, customers are becoming more comfortable - and often prefer - receiving your messages where they spend much of their time - on their computer or mobile device.

Action can create and implement email campaigns, personalized URLs, and micro-sites - either as stand-alone campaigns or integrated into traditional mail campaigns, giving you greater reach and more comprehensive message delivery.

Email, SMS Campaigns - Reach your customers where they are spending much of their time - on their computers and phones.

Personalized URLs - Track and measure your customer response by directing them to their own personalized web pages. PURLS can be incorporated into direct mail or email campaigns.

Microsites - Send your customers to the exact place you want them with mini-websites perfect for specific marketing campaigns or timely messages.

FULFILLMENT

Whether you require product or literature fulfillment, one-time or on-going kit assembly, or specialty pack-outs, Action provides full-service fulfillment operations, including online order management, secure storage and same-day processing.

Store-front Setup - Action can set up a custom storefront for your online order processing.

Online Order Processing - Send batch orders directly from your system, individual orders through your fulfillment account or directly from your storefront.

Product Fulfillment - Product order fulfillment is set up to meet your requirements - on demand, hourly, same day or next day.

Inventory Management - Real-time inventory tracking with 24/7 online access. Our system will automatically notify you when inventory levels have reached re-order points.

Payment Options - Action has the ability to accept credit card payments for orders and deposit directly into your merchant account.

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